Mar 072012
 

Autodesk Games Showreel 2012

Get inspired and watch some of the best games content from around the world created using 3ds Max, Maya and Softimage

Another Game Developers Conference (GDC) is upon us, and Autodesk whets our appetite with its Games Show Reel 2012.

Obviously when Autodesk goes to a tradeshow its primarily to show its customers what it’s doing and what solutions it has available, but it’s also to show people what customers are doing.

This four-minute wonder of a reel features work from the likes of EA Sports, Blur, Epic Games, Naughty Dog and Ubisoft.

You’ll see aliens, battle ships, plasma guns, dragons, explosions and all sorts of other whizzy gamey stuff. Also, try to guess the game titles as the showreel plays.

Watch Autodesk Games Show Reel 2012

Visit Autodesk’s GDC 2012 webpage

Let us know if you think Autodesk has missed anyone from its showreel via the comments section below, or on Facebook or Twitter.



Mar 062012
 

Find out how Chile-based studio DAf used Cinema 4D and After Effects to create this awesome spot to launch Victrelis – an inhibitor drug used to treat Hepatitus C. Watch the full commercial here too

Chilean production company DAf was recently invited to produce a campaign for global healthcare company Merck to launch Victrelis – a protease inhibitor used to treat Hepatitus C.

“The drug’s key factor is its accuracy in locating and fighting virus replication,” explains founder and director of DAf Felipe Dacaret. “With this in mind, we helped focus the campaign on one decisive representation: the precise attack of a fencer.”

Daf first heard about the project after being approached by executive creative director Enrique Heredia of global marketing communications company Corbett Accel Healthcare Group (CAHG), New York.

“We were sent an initial request to create the visual treatment for the Victrelis campaign, in particular video and still photography,” says Dacaret. “The concept focused on the precision of a fencer fighting against a creature made of the Hep C viruses. For the treatment we worked on a short animation made completely in 3D and fortunately we won the pitch.”

There was one decisive representation used in the campaign: the precise attack of a fencer

DAf quickly got started on the spot’s production. The team was responsible for the art proposal, live action and stills in New York, and finally the 3D animation and image post-production carried out at their offices in Chile.

Cinema 4D shows its power

Cinema 4D was used for all of the 3D elements, with its MoGraph module proving to be particularly useful. “MoGraph and its cloner application were instrumental to us creating a lot of particles with the same behavior,” says Dacaret. “Dynamics using cloner is an easier effect to handle and really helps achieve the animation you need.”

Cinema 4D’s tools also enabled the team to overcome the projects most tecnical challenge – creating a rigged character made of moving particles and getting it to react to a hit from the hero fencer.

“We used Cinema 4D and After Effects to overcome this,” says Dacaret. “Firstly, we used the morph effect in Cinema 4D to form the virus and make it disappear.

Secondly, we composited the shots in two layers: the first with the character and his rigged particles; then as a second layer we made lots of particles with dynamics to be used in compositing to enhance the reaction effects after the attack of our hero fencer. The two layers in compositing really created the magic and flow effect in the scenes.”

Like this spot? Check out the selection of other awesome ads on the showcase page